ICON: John Varvatos

John Varvatos

John Varvatos


Who can make the most basic shoe ever made (the converse Chuck Taylor) super-hella-insanely cool?  John Varvatos. 

Who can pimp out quintessential rock stars in suits but still make them look like rock stars?  John Varvatos. 

Who is a badass mofo that has the best high-end gear for the rock and roll lifestyle? John Varvatos.

Chris Cornell for John Varvatos

Chris Cornell for John Varvatos


I love going into his stores in Las Vegas and L.A. because everyone that works in his store knows their shit when it comes to men’s clothing.  As soon as I start talking to one of their reps, they have a handful of things that fit my style and personality perfectly.  It’s like they read my mind.

Iggy Pop for John Varvatos

Iggy Pop for John Varvatos


The only downside to John Varvatos?  It’s kind of expensive.  If you’ve got the coin, you’ll definitely love the style and the vibe that comes from his clothes.  High end couture with the rock and roll feel.  That sounds like a perfect combo to me.

Franz Ferdinand for John Varvatos

Franz Ferdinand for John Varvatos


Interested in learning more?  Check his gear out on his official website.



To create Essential Style for Men, mix 2 parts petrol, 1 part secret agent, 1 part rock and roll, 1 part hip-hop and a shot of tequila in a shaker with ice and vigorously shake for 20 seconds. Pour into a martini glass rimmed with explosives and have a supermodel serve for all your friends to enjoy.

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  1. [...] Rock & Roll fashion and style?  If you’re like me, you love anything that comes out of John Varvatos’ [...]

  2. [...] basis.  On the other side of the spectrum there are designer jackets, such as those produced by John Varvatos and Ralph Lauren which unfortunately does not carry the same heritage and legitimacy of a [...]

  3. [...] designer of choice: John Varvatos. John Varvatos and America. Two of a kind. Image from [...]

  4. [...] I made a last minute RSVP to the John Varvatos Los Angeles FNO event (the only designer I really gave a crap about) and hauled ass home to get ready for the opening at Beverly [...]

  5. [...] you’ve been following our humble website for a while, you know Mr. Varvatos is one of our ESM Icons and we would be more than happy to burn our entire wardrobe and replace it with John Varvatos [...]

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