Walking in to work today, we though it was going to be a regular, plain ‘ol Wednesday.
Instead, we were surprised to get news through our inbox saying the folks over at East Coast Defender are going to start building customized Range Rover Classics.
The term “Range Rover Classic” didn’t quite click for me either, but they are referring to the old-school, old body, 90’s Range Rovers.
They’re going to keep the good parts and upgrade the shitty ones (haha, sorry for the blunt honesty).
As far as we know, East Coast Defender are the only folks to even think about starting resto-mod projects on Classic Range Rovers and boy are we glad they are doing it.
Here’s more information from the official press release:
East Coast Defender will serve as the pinnacle brand for custom, handcrafted RRCs. Using the same approach to hand build the RRCs as they do their award-winning Defenders, the build process begins with a client selecting the body style, drivetrain, wheels, tires, accessories, and exterior and interior colors of their custom RRC while working with ECD’s Lead Vehicle Designer. The ECD team then finds the foundation RRC vehicle and begins the build process by tearing it down to the bare chassis. Every project is then rebuilt, repainted, and reupholstered from the ground up and completely done in-house.
Custom options will include two LS-based engines, including the LS3 V-8 (430 horsepower) or LC9 (330 horsepower) paired to either an automatic or manual GM transmission, as well as ten exterior and five interior color options, along with premium leather and stitch offerings. The dashboard and console will also be upgraded to include modern technology such as WiFi connectivity and wireless phone charging.
“Our custom RRCs will be the kind of vehicle that is suited for practically anything,” said Tom Humble, East Coast Defender Co-owner. “Our clients will take the same design journey that they would with our Defenders. There really is no limit to how we can transform the RRC into an SUV that supersedes everything currently being built. Each will have a different look and feel, which means you’re not going to see 15 of the same car lined up at your children’s school or at the valet. They’ll supersede everything currently being built and will be as comfortable as jumping into a brand-new Range Rover.”
Project Alpha will be built on a ‘95 long wheel base model that features the soft dash. This particular version was a favorite for many owners when it was first introduced. Production of the prototype vehicle began earlier this month and is scheduled for completion January 2018; it will be unveiled at East Coast Defender’s new West Coast Design studio in Malibu, California. ECD’s goal with each RRC custom build is to keep the heritage of the vehicle intact.
For our personal preference, I think we’d take the yellow one in the renderings.
No pricing as of yet, but we’re looking forward to seeing this bad boy in person.
For more information on all of East Coast Defender’s product lines and services, you can check out their official website at.http://eastcoastdefender.com.