George Cleverly. Check the shoes.

You know what word I feel isn’t used enough?  The word “bespoke,” in my opinion, needs to be used much more during conversation.

Unfotunately, not a lot of things nowadays can be described as bespoke.  These days, everything is about creating products that are fast, convenient and profitable.

George Cleverly, however, is a company that takes their time and makes shoes the old fashioned way: one at a time with as much loving care and attention as humanly possible.

The company was established in 1958 by (surprise) George Cleverly, who was born into a shoemaking family who honed his craft at an early age with a high end shoemaker in London.  His client list included Rudolph Valentino, Sir Winston Churchill, Ralph Lauren and Lawrence Olivier.

I have a lottery ticket in my wallet right now and hopefully it will help me become one of the names on that list.

For more information about the company you can visit their official website at


To create Essential Style for Men, mix 2 parts petrol, 1 part secret agent, 1 part rock and roll, 1 part hip-hop and a shot of tequila in a shaker with ice and vigorously shake for 20 seconds. Pour into a martini glass rimmed with explosives and have a supermodel serve for all your friends to enjoy.