Some of the best surfers in the world. Gear available on Quiksilver.com.

As many of you are probably experiencing, Spring is starting to make its way to the forefront of our lives.  For those in college, Spring Break is first on priority and for everyone else, it is signalling the coming of: beach days.

As a person that lives in Southern California and as someone who surfs, the fashion associated with the surf subculture comes easy.  Throw on a ratty t-shirt, some board shorts and flip-flops and you’re done.  Maybe throw on a cap if you are having a bad hair day.

For everyone who doesn’t live by the beach, the beach bum fashion is a venerable challenge of true fashion sensibilities.  Do you wear jeans with the flip-flops?  Is it ok to wear different surf or skate brands?

This lack of surf-fashion sense is most evident during the Rose Bowl, when many out of state visitors come out to watch their favorite team compete.  Locals see them walking around with jean shorts, college sweaters, sneakers and white socks.  It’s painfully obvious they need help.

So what is the secret to being beach-fashionable and beach-ready?

It’s simple – most folks that live at the beach don’t really care too much about how they look.   They just throw stuff on and go. 

Here are some simple tips:

  • Board shorts are always good
  • Flip-flops are definitely good
  • Surf brands are great as long as you don’t have too many logos screaming out
  • Lately, the 70’s retro theme has been coming back
  • No jean shorts
  • No leather jackets

If you keep to these simple rules, you’ll be fine.  Just don’t try to drop in on a local surfer while you are on your boogie board. 

If that ever happens, run.

ESM

To create Essential Style for Men, mix 2 parts petrol, 1 part secret agent, 1 part rock and roll, 1 part hip-hop and a shot of tequila in a shaker with ice and vigorously shake for 20 seconds. Pour into a martini glass rimmed with explosives and have a supermodel serve for all your friends to enjoy.